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‘We’re expanding the cinematic toolbox’: AI fault lines on show at Cannes

At Cannes, director Darren Aronofsky spoke in favor of AI at an 'AI for Talent' summit, while Guillermo del Toro has said he would 'rather die' than use it. AI has become one of the most divisive fault lines in the film industry.

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Key points

  • Darren Aronofsky defends AI in filmmaking at Cannes AI summit
  • Guillermo del Toro publicly opposes AI, saying he would 'rather die'
  • AI emerges as a major fault line in the film industry
  • Aronofsky's studio Primordial Soup faces criticism for embracing generative AI

Why it matters

This matters because darren Aronofsky defends AI in filmmaking at Cannes AI summit.

Technical impact

May affect developer workflows, team collaboration, automation capability, and toolchain choices.

Darren Aronofsky among proponents of using technology, while Guillermo del Toro says he would ‘rather die’

Under a white marquee on Cannes’ Croisette beach, with the Mediterranean glistening behind him and superyachts drifting across the horizon, the director Darren Aronofsky addressed an audience of executives and tech evangelists gathered for an “AI for Talent” summit.

“There’s so much pushback against AI,” said Aronofsky, who has faced criticism over his embrace of generative AI projects though his new studio, Primordial Soup, at a time when artificial intelligence has become one of the film industry’s most divisive fault lines.

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