Show HN: Arrivl – Analytics for AI agent traffic on your site
Arrivl is a new analytics platform that tracks AI agents visiting your website, providing insights into how bots like ChatGPT and Claude interact with your content. It helps you understand AI traffic, attribute conversions from AI recommendations, and optimize pages for AI readability.
The Analytics Platform For AI Behavior
Track how AI agents discover, read, and interact with your website. Then make it better.
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Arrivl/Overview
Apr 8 — May 22
AI Traffic Over Time
054%vs. 30d
Top AI agents
ChatGPT1,204
Claude834
Perplexity482
Gemini321
Grok188
Daily agents
3.2k
today
ChatGPT38%
Claude26%
Perplexity15%
Other21%
live
ChatGPTcited/blog/ai-ready-contentnow
Clauderead/docs/intake-api12s
Perplexitycrawled/pricing34s
GPTBotindexed/robots.txt1m
Claudecited/blog/ai-ready-content2m
Geminicrawled/changelog/v22m
ChatGPTread/guides/setup3m
Grokcrawled/docs/intake-api3m
ClaudeBotindexed/sitemap.xml4m
ChatGPTcited/pricing5m
ChatGPTcited/blog/ai-ready-contentnow
Clauderead/docs/intake-api12s
Perplexitycrawled/pricing34s
GPTBotindexed/robots.txt1m
Claudecited/blog/ai-ready-content2m
Geminicrawled/changelog/v22m
ChatGPTread/guides/setup3m
Grokcrawled/docs/intake-api3m
ClaudeBotindexed/sitemap.xml4m
ChatGPTcited/pricing5m
30+ AI and Bot platforms tracked
ChatGPT
Claude
Gemini
Perplexity
Grok
Copilot
Mistral
Meta AI
DeepSeek
Kimi
Moonshot
Cohere
Phind
You.com
Kagi
Brave Search
DuckDuckGo
HuggingFace
Apple
Amazon
ByteDance
Common Crawl
AI2
Firecrawl
Diffbot
Apify
Bright Data
Cloudflare
Tavily
Exa
Zhipu
ChatGPT
Claude
Gemini
Perplexity
Grok
Copilot
Mistral
Meta AI
DeepSeek
Kimi
Moonshot
Cohere
Phind
You.com
Kagi
Brave Search
DuckDuckGo
HuggingFace
Apple
Amazon
ByteDance
Common Crawl
AI2
Firecrawl
Diffbot
Apify
Bright Data
Cloudflare
Tavily
Exa
Zhipu
The web isn't only for humans AI agents are your new users
Google Analytics tracks people. Hotjar tracks behavior. Nothing in your stack tells you how agents see you, until now.
Discovery
The traffic that doesn’t show up in GA
Google Analytics filters most of it out. Arrivl captures every agent visit and breaks it down by who’s visiting.
Attribution
The customers AI sent you
When AI sends a human your way, we label the source so you learn which AIs actually convert for you.
Behavior
Every AI behaves differently, see how
Some agents send users your way. Others crawl you for training data. Others read live to answer a question. Arrivl shows you which is which.
Readiness
Make every page ready for AI
We scan every page and tell you how to make it ready for the AI reading it. Most fixes ship in an afternoon.
The full picture of how AI uses your site
From the moment an agent arrives to the moment a human clicks through from its answer.
Identification
Real-time agent fingerprinting
Some agents identify themselves. Others use real browsers and try to look human. Arrivl catches both.
Crawl map
Page-level clarity
See which pages every agent reads, how often, and which ones they’re skipping.
Attribution
When AI sends you a customer
See which human visitors landed on your site after an AI tool recommended you.
Alerts
Notified when something changes
Get pinged when a new agent hits your site, when traffic spikes, or when a page stops getting crawled.
Readiness
Built to be parsed
Each page graded for how well AI parses it. Every weak score ships with a fix.
Install
Three ways to install
AI install, manual snippet, or send the pre-written brief to your dev. Live in five minutes.
Built for the people who want data before they want a demo
Volume we handle, agents we know, checks we run.
M+AI agent events / month
Volume
Real traffic, already flowing
Real volume from real customer sites. No JavaScript blockers, no client-side gaps, no estimation.
AI agents in our registry
Coverage
Every agent that matters, named
OpenAI alone runs several agents with different behaviors. Arrivl tracks all 63 individually so you can see who’s reading what.
check points per audit
Depth
A readiness check with a fix list
Seven categories of signal that change how agents read your site. Each one inspected, scored, and paired with a recommended fix.
Frequently asked questions
Still unclear? Write to [email protected].
01Why should I care about AI traffic at all?+
AI agents are how more people discover products every day. When someone asks ChatGPT or Claude for a recommendation, those tools visit websites to decide what to say. If you can't see them, you have no idea how your site shows up in the answers your future customers are getting.
02How does Arrivl detect AI agents?+
Arrivl identifies agents by their user agent strings, IP ranges, and request patterns. Major AI companies publish official identifiers for their bots, and we maintain an updated list as new ones launch. For agentic browsers like Claude for Chrome and ChatGPT Atlas, we use behavioral signals to separate them from humans.
03How accurate is the data?+
For agents with official identifiers, detection is close to 100%. For newer or less transparent agents, we'd rather flag traffic as "unidentified AI" than mislabel it. You'll always know what we're confident about and what we're still classifying.
04How long does it take to set up?+
A few minutes. Add one line of code to your site and data starts flowing immediately.
05How much does Arrivl cost?+
Arrivl is free during beta. Sign up now and you'll get full access while we build the product with early users.
06Does Arrivl track my human visitors?+
No. Arrivl only tracks AI agents, while your existing tools like GA and Amplitude handle human traffic. The two work side by side.
Ready when you are
The Early Movers write the rules
Teams measuring it today will set the playbook everyone else copies in the future.
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