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Opposition deepfake video sparks outrage in Spain ahead of election

Summary

Spain's conservative People's party published a social media ad using AI to fabricate the likenesses of people linked to Prime Minister Pedro Sánchez's Socialists, including the prime minister's wife, appearing to admit to wrongdoing. The video has drawn outrage and fuelled a wider debate about AI a month before general elections.

SourceThe Guardian AIAuthor: Ashifa Kassam in Madrid
Opposition deepfake video sparks outrage in Spain ahead of election
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Video shows AI likenesses of people linked to Pedro Sánchez’s Socialist party appearing to admit to wrongdoing

A political ad from Spain’s main opposition party that used a deepfake video of the prime minister’s wife has sparked outrage and set off a wider debate on AI, as the deeply polarised country gears up for general elections next month.

Launched this week across the social media channels of the conservative People’s party (PP), the video used artificial intelligence to manipulate the likenesses of various people linked to Pedro Sánchez’s Socialist party and appeared to show them admitting to acts such as soliciting prostitutes and taking kickbacks.

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Key points and analysis

Article intelligence

EngineersIntermediate

Key points

  • The People's party (PP) released a deepfake political ad on its social media channels featuring an AI-manipulated likeness of the prime minister's wife.
  • The video used AI to fabricate people linked to Pedro Sánchez's Socialist party appearing to admit to soliciting prostitutes and taking kickbacks.
  • The ad sparked outrage and a broader debate over AI in political campaigning in a deeply polarised Spain.
  • The controversy lands a month before the country's general elections.

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