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Google says generative AI visibility is still SEO

Google clarifies that SEO best practices remain crucial for visibility in generative AI search features like AI Overviews and AI Mode. The guide emphasizes creating unique, non-commodity content, maintaining clear technical structure, and debunks common myths about special optimization for AI.

SourceHacker News AIAuthor: snoren
Google says generative AI visibility is still SEO
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Under the source content permission, this page provides an editorial summary, key points, and a link to the original article.

Key points and analysis

Article intelligence

EngineersIntermediate

Key points

  • SEO best practices are still relevant for generative AI search in Google.
  • Focus on creating unique, people-first content rather than gaming the system.
  • Technical SEO like crawlability and page experience continues to matter.
  • Avoid myths like requiring special markup or chunking content.

Highlights and analysis are generated automatically and may contain errors. Check the original source.