Google lets sites opt out of AI search results, knowing most have nowhere else to go
For the first time, Google is giving website operators an opt-out toggle in Search Console for AI search features like AI Overviews and AI Mode, which together already reach more than 3.5 billion monthly users. New performance reports break out impressions separately. The move was prompted by the UK's Competition and Markets Authority (CMA), which sees website operators at a severe disadvantage.
For the first time, Google is giving website operators an opt-out toggle in Search Console for AI search features like AI Overviews and AI Mode, which together already reach more than 3.5 billion monthly users. New performance reports break out impressions separately. The move was prompted by the UK's Competition and Markets Authority (CMA), which sees website operators at a severe disadvantage.
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