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ChatGPT ads are now open to small businesses as OpenAI builds a full self-serve ad platform

OpenAI has opened its ChatGPT ad platform to small businesses with a new self-serve Ads Manager, dropping the $50,000 minimum budget and introducing cost-per-click billing. The company targets $2.5 billion in ad revenue this year.

SourceThe DecoderAuthor: Maximilian Schreiner
ChatGPT ads are now open to small businesses as OpenAI builds a full self-serve ad platform
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Under the source content permission, this page provides an editorial summary, key points, and a link to the original article.

Key points and analysis

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EngineersIntermediate

Key points

  • OpenAI launches Ads Manager for ChatGPT, allowing US advertisers to book ads with no minimum budget.
  • New cost-per-click billing and measurement tools introduced.
  • Partnerships with major ad agencies and ad-tech providers.
  • OpenAI targets $2.5 billion in ad revenue this year, $100 billion by 2030.

Highlights and analysis are generated automatically and may contain errors. Check the original source.