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Download the Complimentary Industry Report! Innovation leaders face increasing pressure to deliver breakthrough products faster while making smarter investment decisions. Yet, new research shows that many organizations continue to lose significant R&D budget on projects that never reach commercialization, even as AI adoption accelerates. Based on a survey of more than 200 senior R&D professionals across North America, the UK, and Europe, this industry report reveals where innovation teams are losing time, budget, and competitive advantage—and how better intelligence can improve decision-making before costly investments are made. In this report, you’ll learn: Why more than one-third of organizations spend 25–40% of their R&D budget on projects that never reach market. Why nearly half of respondents estimate losing more than $1 million every time a late-stage project is canceled. How AI adoption has surged, yet most organizations still use it primarily for execution, not for the strategic decisions that determine which projects deserve investment. Why earlier access to competitive, market, and patent intelligence delivers the greatest impact during ideation and feasibility, before significant resources are committed. Click ‘LOOK INSIDE’ to reserve your complimentary copy LOOK INSIDE