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Jaron Lanier: There Is No AI (2023)

Jaron Lanier argues that the term 'artificial intelligence' is misleading; large language models are statistical mashups of human creations, not independent minds. He advocates viewing AI as a tool, not a creature, and promotes data dignity and transparency to manage technological risks.

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The term “artificial intelligence” has a long history—it was coined in the nineteen-fifties, in the early days of computers. More recently, computer scientists have grown up on movies like “The Terminator” and “The Matrix,” and on characters like Commander Data, from “Star Trek: The Next Generation.” These cultural touchstones have become an almost religious mythology in tech culture. It’s only natural that computer scientists long to create A.I. and realize a long-held dream. What’s striking, though, is that many of the people who are pursuing the A.I. dream also worry that it might mean doomsday for mankind. It is widely stated, even by scientists at the very center of today’s efforts, that what A.I. researchers are doing could result in the annihilation of our species, or at least in great harm to humanity, and soon. In a recent poll, half of A.I. scientists agreed that there was at least a ten-per-cent chance that the human race would be destroyed by A.I. Even my colleague and friend Sam Altman, who runs OpenAI, has made similar comments. Step into any Silicon Valley coffee shop and you can hear the same debate unfold: one person says that the new code is just code and that people are in charge, but another argues that anyone with this opinion just doesn’t get how profound the new tech is. The arguments aren’t entirely rational: when I ask my most fearful scientist friends to spell out how an A.I. apocalypse might happen, they often seize up from the paralysis that overtakes someone trying to conceive of infinity. They say things like “Accelerating progress will fly past us and we will not be able to conceive of what is happening.” I don’t agree with this way of talking. Many of my friends and colleagues are deeply impressed by their experiences with the latest big models, like GPT-4, and are practically holding vigils to await the appearance of a deeper intelligence. My position is not that they are wrong but that we can’t be sure; we retain the option of classifying the software in different ways. The most pragmatic position is to think of A.I. as a tool, not a creature. My attitude doesn’t eliminate the possibility of peril: however we think about it, we can still design and operate our new tech badly, in ways that can hurt us or even lead to our extinction. Mythologizing the technology only makes it more likely that we’ll fail to operate it well—and this kind of thinking limits our imaginations, tying them to yesterday’s dreams. We can work better under the assumption that there is no such thing as A.I. The sooner we understand this, the sooner we’ll start managing our new technology intelligently. A program like OpenAI’s GPT-4, which can write sentences to order, is something like a version of Wikipedia that includes much more data, mashed together using statistics. Programs that create images to order are something like a version of online image search, but with a system for combining the pictures. In both cases, it’s people who have written the text and furnished the images. The new programs mash up work done by human minds. What’s innovative is that the mashup process has become guided and constrained, so that the results are usable and often striking. This is a significant achievement and worth celebrating—but it can be thought of as illuminating previously hidden concordances between human creations, rather than as the invention of a new mind. As far as I can tell, my view flatters the technology. After all, what is civilization but social collaboration? Seeing A.I. as a way of working together, rather than as a technology for creating independent, intelligent beings, may make it less mysterious—less like HAL 9000 or Commander Data. But that’s good, because mystery only makes mismanagement more likely. It’s easy to attribute intelligence to the new systems; they have a flexibility and unpredictability that we don’t usually associate with computer technology. But this flexibility arises from simple mathematics. A large language model like GPT-4 contains a cumulative record of how particular words coincide in the vast amounts of text that the program has processed. This gargantuan tabulation causes the system to intrinsically approximate many grammar patterns, along with aspects of what might be called authorial style. When you enter a query consisting of certain words in a certain order, your entry is correlated with what’s in the model; the results can come out a little differently each time, because of the complexity of correlating billions of entries. The non-repeating nature of this process can make it feel lively. And there’s a sense in which it can make the new systems more human-centered. When you synthesize a new image with an A.I. tool, you may get a bunch of similar options and then have to choose from them; if you’re a student who uses an L.L.M. to cheat on an essay assignment, you might read options generated by the model and select one. A little human choice is demanded by a technology that is non-repeating. Many of the uses of A.I. that I like rest on advantages we gain when computers get less rigid. Digital stuff as we have known it has a brittle quality that forces people to conform to it, rather than assess it. We’ve all endured the agony of watching some poor soul at a doctor’s office struggle to do the expected thing on a front-desk screen. The face contorts; humanity is undermined. The need to conform to digital designs has created an ambient expectation of human subservience. A positive spin on A.I. is that it might spell the end of this torture, if we use it well. We can now imagine a Web site that reformulates itself on the fly for someone who is color-blind, say, or a site that tailors itself to someone’s particular cognitive abilities and styles. A humanist like me wants people to have more control, rather than be overly influenced or guided by technology. Flexibility may give us back some agency. These efforts are well intentioned, but they seem hopeless to me. For years, I worked on the E.U.’s privacy policies, and I came to realize that we don’t know what privacy is. It’s a term we use every day, and it can make sense in context, but we can’t nail it down well enough to generalize. The closest we have come to a definition of privacy is probably “the right to be left alone,” but that seems quaint in an age when we are constantly dependent on digital services. In the context of A.I., “the right to not be manipulated by computation” seems almost correct, but doesn’t quite say everything we’d like it to. A.I.-policy conversations are dominated by terms like “alignment” (is what an A.I. “wants” aligned with what humans want?), “safety” (can we foresee guardrails that will foil a bad A.I.?), and “fairness” (can we forestall all the ways a program might treat certain people with disfavor?). The community has certainly accomplished much good by pursuing these ideas, but that hasn’t quelled our fears. We end up motivating people to try to circumvent the vague protections we set up. Even though the protections do help, the whole thing becomes a game—like trying to outwit a sneaky genie. The result is that the A.I.-research community communicates the warning that their creations might still kill all of humanity soon, while proposing ever more urgent, but turgid, deliberative processes. Recently, I tried an informal experiment, calling colleagues and asking them if there’s anything specific on which we can all seem to agree. I’ve found that there is a foundation of agreement. We all seem to agree that deepfakes—false but real-seeming images, videos, and so on—should be labelled as such by the programs that create them. Communications coming from artificial people, and automated interactions that are designed to manipulate the thinking or actions of a human being, should be labelled as well. We also agree that these labels should come with actions that can be taken. People should be able to understand what they’re seeing, and should have reasonable choices in return. How can all this be done? There is also near-unanimity, I find, that the black-box nature of our current A.I. tools must end. The systems must be made more transparent. We need to get better at saying what is going on inside them and why. This won’t be easy. The problem is that the large-model A.I. systems we are talking about aren’t made of explicit ideas. There is no definite representation of what the system “wants,” no label for when it is doing a particular thing, like manipulating a person. There is only a giant ocean of jello—a vast mathematical mixing. A writers’-rights group has proposed that real human authors be paid in full when tools like GPT are used in the scriptwriting process; after all, the system is drawing on scripts that real people have made. But when we use A.I. to produce film clips, and potentially whole movies, there won’t necessarily be a screenwriting phase. A movie might be produced that appears to have a script, soundtrack, and so on, but it will have been calculated into existence as a whole. Similarly, no sketch precedes the generation of a painting from an illustration A.I. Attempting to open the black box by making a system spit out otherwise unnecessary items like scripts, sketches, or intentions will involve building another black box to interpret the first—an infinite regress. At the same time, it’s not true that the interior of a big model has to be a trackless wilderness. We may not know what an “idea” is from a formal, computational point of view, but there could be tracks made not of ideas but of people. At some point in the past, a real person created an illustration that was input as data into the model, and, in combination with contributions from other people, this was transformed into a fresh image. Big-model A.I. is made of people—and the way to open the black box is to reveal them. This concept, which I’ve contributed to developing, is usually called “data dignity.” It appeared, long before the rise of big-model “A.I.,” as an alternative to the familiar arrangement in which people give their data for free in exchange for free services, such as internet searches or social networking. Data dignity is sometimes known as “data as labor” or “plurality research.” The familiar arrangement has turned out to have a dark side: because of “network effects,” a few platforms take over, eliminating smaller players, like local newspapers. Worse, since the immediate online experience is supposed to be free, the only remaining business is the hawking of influence. Users experience what seems to be a communitarian paradise, but they are targeted by stealthy and addictive algorithms that make people vain, irritable, and paranoid. In a world with data dignity, digital stuff would typically be connected with the humans who want to be known for having made it. In some versions of the idea, people could get paid for what they create, even when it is filtered and recombined through big models, and tech hubs would earn fees for facilitating things that people want to do. Some people are horrified by the idea of capitalism online, but this would be a more honest capitalism. The familiar “free” arrangement has been a disaster. One of the reasons the tech community worries that A.I. could be an existential threat is that it could be used to toy with people, just as the previous wave of digital technologies have been. Given the power and potential reach of these new systems, it’s not unreasonable to fear extinction as a possible result. Since that danger is widely recognized, the arrival of big-model A.I. could be an occasion to reformat the tech industry for the better. Implementing data dignity will require technical research and policy innovation. In that sense, the subject excites me as a scientist. Opening the black box will only make the models more interesting. And it might help us understand more about language, which is

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